AI Insights

AI-Powered Intelligence, Powered by the World’s Largest Fitness & Wellness Operating System 

AI Insights is a suite of predictive intelligence tools created for fitness and wellness operators, to help them identify growth opportunities, anticipate what will happen next, and make smarter decisions at scale. 

AI Performance Summaries

Businesses can get a clear view of the week’s revenue and booking performance, plus actionable priorities for the week ahead to improve sales, utilization, and more—delivered straight to their inbox on a regular cadence.  

Clients At Risk

Identifies which clients are most likely to churn and helps quantify the revenue at stake. Operators can act on those insights instantly, using targeted text and email outreach to re-engage client segments before they leave. 

Big Spenders

Predicts which clients have the potential to spend more and become high-value VIPs. Operators can identify where deeper engagement, targeted communications, personalized offers, and timely upsells will make the most impact.

Comparative Analytics

Using Playlist’s data scale, businesses can see how they are performing compared to similar locations in their area. Comparative analytics will draw anonymized data from over 110,000 venues across Playlist’s portfolio, giving operators an unmatched view of industry benchmarks. 

Coming soon

Conversational analytics

Ask questions about your data and get instant answers. You'll be taken directly to the dashboard with the info you need.

Forecasted revenue 

Using predictive analytics, get a detailed revenue forecast. When you know what's coming in, you can spot gaps with enough time to act.

Proven impact

To date, businesses using Clients at Risk have seen a 19% higher client rebooking rate than those who don't. 

FAQs

What is AI Insights?

AI Insights is a new suite of AI-powered analytics tools from the Playlist platform that helps fitness and wellness operators understand business performance, identify revenue opportunities, improve client retention, and forecast future revenue. It turns data from bookings, sales, visits, retention, and other business activity into clear, actionable guidance.

How is AI Insights different from other analytics features?

AI Insights goes beyond analyzing a single business’s historical performance. Its benchmarking capabilities are set to be enhanced by anonymized data from more than 110,000 venues across Playlist’s brand portfolio, enabling operators to compare their performance against similar businesses by category and region. 

What can AI Insights tell a business about their performance?

AI Insights can help operators understand: 
 

  • How sales and utilization are trending 
  • Which classes and services are generating the most revenue 
  • How their performance compares with similar businesses 
  • Which clients may be at risk of churning 
  • Which clients have the potential to become high-value regulars 
  • Where monthly revenue is expected to land 
Does AI Insights require operators to analyze complicated dashboards?

No, business owners do not need to analyze complicated dashboards to take advantage of AI Insights. AI Insights is a suite of tools that translates business data into straightforward guidance for fitness and wellness operators. The suite of tools surfaces key trends, risks, benchmarks, and opportunities in a format designed to help operators make strategic decisions on what to focus on next.