Product Designer, BMA

About the Company:

At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections.

About the Team

Mindbody is a leading global platform empowering fitness, beauty, and wellness businesses to grow, operate seamlessly, and deliver exceptional client experiences. Founded over 25 years ago, Mindbody was the first software product built specifically for the wellness industry. Today, we support businesses of all sizes - from independent studios to global brands such as Orange Theory Fitness, Drybar, SoulCycle, Burn Boot Camp, and many more.

About the Role

We're looking for a Senior Product Designer to modernize and elevate our consumer web booking experiences. This is a high-impact, strategic role for someone who thrives in complex systems and brings deep expertise in building elegant, scalable, and customer-centric solutions. As a design leader, you’ll define product direction, shape long-term vision, and drive execution across a critical surface used by millions of customers.

You bring a strong product sense, systems thinking, and a high craft bar—knowing when to go deep to refine an interaction and when to zoom out to guide a larger platform strategy. You’ll lead design across multiple product areas, collaborate with cross-functional leaders, and influence how wellness seekers discover and book services that support their well-being.

What you'll do

• Lead the end-to-end design of our branded mobile app across iOS and Android, setting a modern, cohesive vision across appointment, class, and checkout flows.
• Drive strategic product thinking by identifying experience gaps and uncovering new opportunities to increase conversion and consumer delight.
• Influence product strategy by co-creating success metrics, aligning user needs with business goals, and shaping the roadmap in partnership with product, engineering, and marketing.
• Bring native platform fluency designing with the grain of iOS and Android conventions while maintaining one coherent cross-platform product vision.
• Design for white-label scale by create theming systems, design tokens, and config-driven patterns so a single, high-quality experience flexes across thousands of business brands without losing craft or coherence.
• Create thoughtful, scalable design frameworks that improve usability and performance across the booking funnel.
• Communicate ideas clearly and persuasively through high-fidelity prototypes, storytelling, and stakeholder engagement.
• Establish design excellence through critique, iteration, and upholding a high standard for visual and interaction design across the team.

Who you are

• You have 5+ years of product design experience, with a strong track record of leading consumer-facing mobile (iOS and Android) experiences — booking, scheduling, or e-commerce/checkout experience strongly preferred.
• You hold a high mobile craft bar, evidenced by polished apps you've shipped to the App Store and Play Store, with care for interaction detail, performance, and real-world edge cases (offline states, mid-checkout failures, slow networks).
• You bring deep user empathy and product intuition, grounded in both qualitative and quantitative insights.
• You balance strategic vision with executional craft, moving from systems thinking to interface details with fluency.
• You have experience designing for scale or multi-brand/white-label systems, and have led cross-functional initiatives while navigating ambiguity across multiple product surfaces.
• You are a strong design partner who elevates the work of those around you through feedback, coaching, and systems leadership.
• You consistently translate complex business goals into intuitive, human-centered experiences that drive measurable outcomes.
• You are passionate about empowering people to live healthier lives through thoughtfully designed digital products.

 

 

Have we piqued your curiosity?

Sound like the role for you? We’d love to hear from you! Even if you’re not 100% sure about potential fit, we still encourage you to apply. We’re looking for the right person, not the perfect series of checkboxes.

The Company is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.

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Note: This description outlines key responsibilities but isn’t intended to cover every task or duty. Additional responsibilities may be assigned as needed to support the team and business goals.